Traditional marketing still has its place, but it is clear that digital marketing and technology in marketing has changed everything.
Join University of Liverpool Management School for this informative session which will explore the impact of new technology on marketing and the reasons why it is important for businesses to adopt and embrace emerging technologies in order to thrive and grow.
In today’s digital world, it is clear that almost all aspects of marketing have changed dramatically to address the demands of today’s consumers as mobile, tablet and laptop usage soars. Speakers will give both academic and industry perspectives on the ways in which marketing and tech can work together effectively and also address the challenges that businesses (SMEs in particular) might face.
Register here