The Novel team are hosting a new fringe event next month focusing on how AI and other emerging tools and technologies are influencing marketing and storytelling, how we engage with audiences.
They will look at:
- How AI and emerging technologies are transforming marketing practices
- Why we sometimes think of it backwards, letting innovation shape marketing, but not using marketing to drive innovation
- Why storytelling still sits at the heart of effective strategy
- What the future might hold, and how to approach it with clarity, curiosity, and confidence
Expect real conversations, practical insight and fresh perspectives, all grounded in the region’s commitment to collaboration, creativity and progress.
Find out more