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VisitEngland announces Awards for Excellence finalists for 2024

VisitEngland has today, 9 April, announced the finalists who will go forward to compete for the tourism industry’s annual national Awards for Excellence.

The VisitEngland Awards for Excellence champion the very best of England’s tourism industry celebrating quality, innovation, best practice and exceptional customer service.

The 48 finalists, announced following a rigorous judging process by handpicked tourism industry experts, now go on to compete in 16 core categories at the national awards, with the Caravan and Motorhome Club announced as headline sponsor.

VisitEngland Director Andrew Stokes said:

“I am always impressed by the tourism businesses who make it onto our list of finalists with their innovative approaches to ensuring people have the most amazing experiences whilst delivering outstanding customer service across England.  I congratulate all the finalists and wish them the very best of luck.”

The awards’ categories range from ‘Large Visitor Attraction of the Year’ and ‘Small Hotel of the Year’ to ‘New Tourism Business of the Year’ and ‘Pub of the Year’.

Applications to the awards were put forward for judging from businesses including hotels, self-catering accommodation providers, B&Bs, glamping operators, visitor attractions, restaurants, pubs and museums.

In addition to the 16 core categories, four special awards are also being presented including an ‘Outstanding Contribution to Tourism Award’, a ‘Travel Content Award’, the ‘Tourism Superstar Award’ and a ‘TXGB Trailblazer Award’.

All finalists are invited to attend the national awards ceremony, this year being held at Rum Warehouse at The Titanic Hotel Liverpool on 5 June, where Gold, Silver and Bronze winners will be announced at the black tie event. The Family Holiday Charity is the chosen charity for this year’s event.

This year’s Awards aligned with 16 local competitions from across England with winners automatically put forward for the national awards.

Tourism is one of England’s largest and most valuable industries, supporting hundreds of thousands of small-to-medium sized businesses, employing 2.6 million people and, in 2022, generating £66 billion for the economy in domestic visitor spending.

VisitEngland Awards for Excellence 2024

List of Finalists:

Accessible and Inclusive Tourism Award

B&B and Guest House of the Year

Business Events Venue of the Year

Camping, Glamping and Holiday Park of the Year

Ethical, Responsible and Sustainable Tourism Award

Experience of the Year

Large Hotel of the Year

Small Hotel of the Year

New Tourism Business of the Year

Pub of the Year

Self Catering Accommodation of the Year

Small Visitor Attraction of the Year

Taste of England Award

Large Visitor Attraction of the Year

Unsung Hero Award

  • Katie Calder, V-ATE Automotive Smokehouse and Bowl, Lincolnshire
  • Brett Hawkes, Crowhurst Park, East Susse
  • Duncan Wise, Northumberland National Park Authority, Northumberland

Travel Content Award finalists

  • Ben Aitken, The Guardian – ‘O’er vales and hills in a wheelchair: a new accessible trail in the Lake District’
  • Liz Edwards, The Times – ‘I went for a cross-country swim in the Thames, here’s what happened’
  • Richard Franks, JRNY Travel Magazine – ‘Greener Heartlands’